Panasonic Eluga Ray 550 with “Big View” display launched in India

Japanese tech giant Panasonic India has announced its first ‘Big View’ display smartphone -- Eluga Ray 550 that features 5.7-inch HD+ IPS display screen with an 18:9 aspect ratio.
 
The Eluga Ray 550 is priced at Rs 8,999 and will be available exclusively on Flipkart, starting from April 5 onwards.
 
Other technical specifications include 1.3GHz quad core processor, 3GB of RAM, 32GB internal memory that can be expanded up to 128GB along with an OTG support.
 
While others smartphone manufacturers use Full View display, Panasonic has decided to call it ‘Big View’ which in result is the same with 18:9 aspect ratio. Further, Eluga Ray 550 is integrated with 13MP auto focus rear camera with LED flash and a 8MP front camera with front LED flash.
 
The smartphone runs on Android 7.0 Nougat OS and is equipped with features such as smart lock, voice and finger print sensor, 3,250mAh battery and has a dual SIM (Non-Hybrid) – 2G / 2.5G / 3G / 4G - LTE configuration, direct Wi-Fi and Bluetooth. The 4G VoLTE enabled phone is available in 3 stunning colours- Black, Blue and Gold.
 
Eluga Ray 550 is also equipped with Arbo, the virtual assistant that uses artificial intelligence to track and learn your daily activity patterns, prompting you to do things as per your timings thereby, making your life easier and simpler.
 
“We are entering into the ‘Big View Display’ smartphone category with the launch of Eluga ray 550 so as to enhance the viewing experience of our customers and provide a display which is not only big but also pleasing to the eye. We will continue to offer the best of the best at an affordable price to accommodate our customer’s evolving lifestyle,” said Pankaj Rana, Business Head, Mobility Division, Panasonic India.

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