Date:27/02/18
The tech giant is planning to release a trio of new iPhones this year and the lineup is expected to include a giant model, an upgraded handset that's the same size as the current iPhone X, as well as a cheaper version, Bloomberg reported, citing sources close to the situation.
The new phones are expected to hit shelves this fall.
Apple is running production tests with suppliers, but Bloomberg noted that the company's plans for the devices could still change.
Apple is trying to appeal to users who prefer 'phablets' -- large smartphones that are capable of handling some tasks completed on a tablet.
The 'biggest iPhone ever' would have a screen that measures 6.5 inches and is believed to be codenamed 'D33' inside the company.
New photos leaked over the weekend that claim to depict the giant iPhone's massive screen.
The photos first surfaced on MacX forums, but were later deleted.
MacRumors saved the images and said the screen may be used for an upcoming model, called the iPhone X Plus.
The body of 'D33' would still be the same size as the iPhone 8 Plus, but thanks to its edge-to-edge screen, will be the largest iPhone yet.
By comparison, the iPhone X's screen is 5.8 inches.
Like the iPhone 8 Plus, the giant iPhone would probably have a split-screen mode that lets users run apps side by side.
The firm is also trying to capture a greater share of consumers who may not be able to afford the iPhone X's $999 (£999) price tag, but still want many of its premium features.
That's why the lower end model would be more affordable, but could still have many high-end features, like an edge-to-edge screen, facial recognition technology and a fingerprint sensor.
Internally, the device has been referred to as 'D32,' Bloomberg said.
The company is also planning its upcoming mobile operating system, which will likely be called iOS 12, but is being referred to internally as 'Peace.'
'Peace' is expected to feature updated AR technology, deeper integration of Apple's Siri voice assistant, more health monitoring and the ability to use Animojis in FaceTime, Bloomberg noted.
Apple launched the 10th anniversary iPhone X at its September event last year, billing it as the 'future of the smartphone.'
The iPhone X features advanced cameras that power its Face ID technology, augmented reality sensors and an organic LED screen that displays more detailed, brighter and deeper colors.
The much-hyped iPhone X didn't sell as well as many had anticipated it would, however.
Apple sold 77.3 million iPhone units in the fourth quarter of 2017, which was fewer than the 80.2 million units projected by Wall Street analysts.
Many believe the iPhone X's wallet-busting price tag contributed to its lackluster sales.
Apple to launch the “biggest iPhone ever”
Get ready for Apple to launch the 'largest iPhone ever.'The tech giant is planning to release a trio of new iPhones this year and the lineup is expected to include a giant model, an upgraded handset that's the same size as the current iPhone X, as well as a cheaper version, Bloomberg reported, citing sources close to the situation.
The new phones are expected to hit shelves this fall.
Apple is running production tests with suppliers, but Bloomberg noted that the company's plans for the devices could still change.
Apple is trying to appeal to users who prefer 'phablets' -- large smartphones that are capable of handling some tasks completed on a tablet.
The 'biggest iPhone ever' would have a screen that measures 6.5 inches and is believed to be codenamed 'D33' inside the company.
New photos leaked over the weekend that claim to depict the giant iPhone's massive screen.
The photos first surfaced on MacX forums, but were later deleted.
MacRumors saved the images and said the screen may be used for an upcoming model, called the iPhone X Plus.
The body of 'D33' would still be the same size as the iPhone 8 Plus, but thanks to its edge-to-edge screen, will be the largest iPhone yet.
By comparison, the iPhone X's screen is 5.8 inches.
Like the iPhone 8 Plus, the giant iPhone would probably have a split-screen mode that lets users run apps side by side.
The firm is also trying to capture a greater share of consumers who may not be able to afford the iPhone X's $999 (£999) price tag, but still want many of its premium features.
That's why the lower end model would be more affordable, but could still have many high-end features, like an edge-to-edge screen, facial recognition technology and a fingerprint sensor.
Internally, the device has been referred to as 'D32,' Bloomberg said.
The company is also planning its upcoming mobile operating system, which will likely be called iOS 12, but is being referred to internally as 'Peace.'
'Peace' is expected to feature updated AR technology, deeper integration of Apple's Siri voice assistant, more health monitoring and the ability to use Animojis in FaceTime, Bloomberg noted.
Apple launched the 10th anniversary iPhone X at its September event last year, billing it as the 'future of the smartphone.'
The iPhone X features advanced cameras that power its Face ID technology, augmented reality sensors and an organic LED screen that displays more detailed, brighter and deeper colors.
The much-hyped iPhone X didn't sell as well as many had anticipated it would, however.
Apple sold 77.3 million iPhone units in the fourth quarter of 2017, which was fewer than the 80.2 million units projected by Wall Street analysts.
Many believe the iPhone X's wallet-busting price tag contributed to its lackluster sales.
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